Jared Graybeal, Founder, Superfit Foods
This is a transcript from The Floridaville podcast. This transcript was created using artificial intelligence so it may not be an accurate account of what was recorded.
00:15
[Music]
00:30 Rosanna Catalano
This is The Floridaville
Get to know the people behind the Florida names you
Know. I'm your host Rosanna Catalano. On this episode we get to know Jared
Graybeal an entrepreneur
from the First Coast of Florida. Jared
owns and operates a meal prep company and a business consulting and marketing
agency he also has a successful podcast and is considered a leader in fitness
we learn how he balances his physical health with his professional
responsibilities we are excited to be recording today's episode on live video
stream to the Floridaville page on Facebook and the Floridaville channel on
YouTube. I'm in my home office in
Tallahassee Florida and Jared is speaking with us remotely from his home in
Neptune Beach. Welcome to the show.
01:16 Jared Graybeal
Thanks for having me.
01:20 Rosanna Catalano
It looks like you are
well on your way to creating a fitness Empire can you tell
our audience about your
meal prep company Superfit foods.
01:31 Jared Graybeal
Yeah, thanks for the
compliment. Superfit Foods is a fully customizable subscription based on your
prep company we're based out of Northeast Florida but we shift nationwide and
we deliver locally throughout all of Northeast Florida and we have 24 we call
pickup locations in the Northeast Florida area so what makes us special is that
just sort of dog food and baby food we literally make it all.
01:55 Rosanna Catalano
That’s fantastic. I noticed
on your website you talked about eating clean can you explain to our viewers
what that is?
02:03 Jared Graybeal
Yeah, I guess that's a
great question and I could give you a really long-winded answer but I'll give you
the shorter one in diet culture healthy seems black and white right like
healthy as a salad or
it's not and so eating clean is really relative to your goals your lifestyle
and your circumstances based off of like you know things that you might be
sensitive or allergic to really what it means is Korea balance in your life so
you can have a high quality of life but you can also enjoy the food you eat as
well.
02:33 Rosanna Catalano
So how did you get the
idea for Superfit foods?
02:40 Jared Graybeal
Great question. I'm, you
know, I spent the last 12 years in the fitness industry. I
knew it from 18 years
old that I wanted to be, really a personal trainer to be specific and as I
pursued that role. I got a job doing sales and then I got promoted to
management and then became a GM within a year. I was 19-20 years old. I was a GM of LA
Fitness and I did that for the next four years and I knew that I didn't want to
be a part of a large health club chain that I mean I think people are designed
for that, but that wasn't for me. I wanted to be a part of people's results. I
wanted to have a tangible make it make a difference in an organization that I
can measure. I've always been an entrepreneur at heart so I left that. Ended up
doing personal training individually and I was really happy and relatively
successful and as I was training at a Gold's Gym in Lakeland, Florida, where
I'm originally from, I met a guy named Frank and he approached me about opening
a gym and I had previously attempted to do so which I failed at it and so
that's a whole different story. The
investor backed out. Kind of a God thing. But so Frank said well what about a meal prep
company you know that seems to be kind of a popular thing in major city and
this is again this is February of 2015 so I said you know I could start that.
I'm a nutrition specialist. I was a bodybuilder at the time. I hated cooking
but I loved eating healthy and I loved watching my clients transform for the
ones that decided to change their eating habits. So I knew it was something
that we could sell. We started very
green like we didn't know what we were doing at all and so Frank right away
took a position as sort of a silent partner and I was the active CEO and that's
the inspiration for it really. It wasn't
my idea. It was Frank because he saw a
business opportunity and then I pursued it because I saw an opportunity to
become fulfilled in a career to help people and make a difference.
04:43 Rosanna Catalano
What are some of the big
changes you've seen in your company in the last five years?
04:48 Jared Graybeal
I guess. It's five years now. Business. Oh man. We've
seen countless dramatic changes. Again, I didn't have any restaurant experience
when we started Superfit
food and in its essence
we're a restaurant on wheels. So I've experienced personally dramatic changes.
I've seen so much changes within our team with our company you know. We went from cooking in a small commissary
kitchen in the outskirts of Lakeland, Florida and now we have a you know 4,500
square foot kitchen that we've built out and we service all over the country. We've got partnerships with people like
Amazon and Apple and things like that so I mean the changes are countless I
would just say the most dramatic change has been in me being developed as a
better leader and
in watching our team because
as you know I don't get to see the clients
results anymore. I'm not
a one-on-one trainer anymore so my main focus is on
developing our team and
just being able to watch our team develop and grow over
the past five years has
been incredible and we have a lot of the same employees
as we've grown. We've retained a lot of the people that we
bring on so that's
been probably the thing
I've gotten to witness the most.
Rosanna Catalano
There are a lot of competitors
in this space how are you all carving out your niche?
Jared Graybeal
So we don't look at
like-minded businesses as competitors per se because our mission
is really to feed more
people healthy food. So if other people are doing it
it's kind of like we're
on the same team. They may not think
that but given the
fact that there's seven
billion people in the world everybody needs to eat food
and they should be
eating relatively healthy. We've got a
lot of people to go
around you know so we
don't look at it in a scarcity mindset at all but for a
being a business-person
we still have to be smart, right? And we have to have a
competitive advantage
about how you proposition. So what makes
us different
from the like-minded
businesses out there is that we're fully customizable
and we're the only people
in existence that we know of that can claim that. And
what that means is that
you can choose to be vegan, vegetarian, pescatarian, Paleo, Keto. You can get small, medium, large size meals. You
can say that you want bacon but you're not into broccoli and you only want it
on Thursdays and you can customize your order around those preferences whereas
a lot of meal prep and meal kit companies are sort of one size fits all or they
have a limited a meal a week menu and people get burnt out on that. And what happens when people get burnt out on
healthy food they stop eating it and they go back to the fast food things and things
like that so we've created an excuse free model for people that want to eat
healthy for a long period of time.
07:29 Rosanna Catalano
That's great. I know for
myself I'm gluten free and dairy free so it really
creates obstacles when I
go out to eat and even cooking at home you know I get bored with what I'm
cooking.
07:41 Jared Graybeal
Yeah and we have we make
over 150 items like specific items and about a hundred and
ten of them are gluten
and dairy free so like we that's what we do you know I've
let us do it you do the
other stuff you love to do a lot you know mean.
07:55 Rosanna Catalano
Excellent now I know you
have exhibited at Forbes under 30 and you also spoke at
a TEDx event what were
those experiences like?
08:07 Jared Graybeal
A bit surreal. So you know TEDx, for example, was a lot of
pressure but super surreal for anyone who doesn't know about TEDx. Very enlightening because I had the opportunity
to talk about something that's really important to me and it's how nutrition affects
our mental health so the toughest public speaking I've ever done because I had
to memorize my script. They did not have a whatever you call it with you know
your script to read off of for a long time.
Rosanna Catalano
A teleprompter which I wish
I had.
Jared Graybeal
Yes every day. I wish I
wish I had that word just now so I didn't look silly. But a teleprompter right.
We had no teleprompter. TEDx is independently organized so it was a mess so
that was the kind of a lot of fun to be able to be there and to pivot
Entirely. We changed locations. I mean it was crazy but I got to tell a story.
That's you know
broadcasted across the world. And Forbes
was really cool because
we got to travel with our
team and our team got the opportunity to see
firsthand like the
impact from the entrepreneur market you know.
Because we know that we're helping a lot of people with their diet right
like with eating healthy and living a
convenient lifestyle but
to know that we're inspiring other entrepreneurs to
be innovative to
question the status quo that a little company from Central North
Florida is getting
invited to Forbes under 30 in Detroit and Boston like
shows them I think
because they're younger than me mostly that there's a
lot of opportunity for
whatever their dreams and goals are. So
that was
probably the best part
is to be able to bring our team along and say let's look
at what we're doing you
know like people are recognizing this that aren't even
eating our food they're
just recognizing us for running a pretty good business.
09:48 Rosanna Catalano
So I know that startup costs
can prevent a lot of entrepreneurs from starting their
business and pursuing
their dreams. How did you secure your
financing to get your food venture off the ground?
10:01 Jared Graybeal
Hmmm. So neither of us
had restaurant or finance background it's been I'm a believer I'm a Christian
so this I think superfoods is just one big God story for
me because if it was a
gym or anything else like that I'm sure I would have
said that I know
everything and I'd figure it out but superfoods has been
one new learning lesson
after the other and so finance we've never had an
investor Frank and I in
the very beginning put down on a five hundred
thousand bucks to get
fliers and a website made and there was a lot of
groundwork meeting with
people I did all the social media I did all the admin
customer service for the
first two years we grew really fast so we took a lot of
unhealthy high interest
bank loans working capital loans loans from lenders
on Wall Street for the
first three years it was like oh we need money tomorrow
because our van broke
down so we never had an investor and for the first five
years we never had any
healthy debt so there's all very reactive we're growing
really fast let's get
some money so we can buy more vans hire more people do
more marketing not what
I would recommend at all so I would recommend
you know if I were to go
back I would have hired a restaurant consultant and I wouldn't have gotten the
kitchen that we got a lot of things we would have done
differently so we did
not go the traditional route we did not have that
very cool story early
stage one and or you know round one seed investor
anything like that it
was very messy it was you know we weren't making money for
a long time so just a
lot different than the traditional approach you said you
did the marketing and
social media for your business for the first two years
11:49 Rosanna Catalano
What advice would you
give to business owners that are doing their own marketing?
11:54 Jared Graybeal
Hmm. So if your so what
I talked about in small business world is that you don't have the luxury of
being a specialist. And what I mean by
that is if you can hire it on at a company with 30, 40, 50 employees and they
need a social media manager and that's all you're good at like that's okay. But
if you want to be a business owner and start from the ground up you've got to
be the social media person. You've got
to be the Google
Person. You've got to be the customer service ad men. All the things, right?! And so for any
business owners struggling with their marketing. The answer is kind of twofold. If you can
afford to hire a professional, do that.
That's the easy answer. But if
you're a part of a small organization where you are that person, you've got to
educate yourself on it. Quit telling
yourself that maybe you're too old for this or this isn't your specialty. I think optimism precedes opportunity. So if
we can change the frame around “oh, I'm
not very creative” to “creativity
is not black and white.” It's relative
and then once you take that then you start saying well if I can create a
product that people like but I feel like I suck at social media then I just
need to start talking about the product and don't talk
about myself if you know
what I mean. Like it's really when you
start a business it's not about you anyway and so you but you've got to do something
that's really my recommendation to any small business owners that are
struggling with social
media or any form of
marketing doing nothing is way worse than doing some
crappy something. Something will bring some revenues that are
willing to help you
know? Because like I
said in the early stages I was pretty gifted and good at social media marketing. Person-to-person I'm great. At restaurant or anything like that so I
had to humble myself and
ask all the questions. Talk to all the people I could
and that served as well.
Right? It gave me a lot of humility and
managing our kitchen staff but I had to gain my own level of competence as we
grew and then over time I was able to hire the right people and bring on the
right people to run that part of the organization well.
14:05 Rosanna Catalano
Since we've been talking
about marketing tell us about your marketing agency E3.
14:10 Jared Graybeaal
Yeah, so E3 was really born
out of a need and out of a demand and some of my
free time. It's a
consulting and digital marketing agency. And basically as you know shortly
before I started Superfoods, I did a little bit of consulting for a couple gyms
and then after I started Superfit over the next, maybe two years. I would have either friends or strangers through
social media reach out and say hey I'd love to buy you coffee and chat about an
idea or hey I'm struggling with this thing in my business what would you
do what's your
recommendation. So people I guess
thought that maybe I know a
little bit about what
I'm doing and that was really cool. But
I only have so much time and so after getting coffee with somebody once or
twice and they say well can we meet next week and it kind of became well maybe
I should charge for this. And I love
consulting it's just it's a bigger way for me to help people much like personal
training. And so I start, I needed to
legitimize my ability to help people as a consultant and so I started
E3. Built the website and that's how I build
people and the digital marketing
thing came from an
additional need. I would consult small business owners and
they would say well who
do I go for that I'm like I got the people. I can leverage the people on my
team and they can work independently and make some more money and we can help
other people bring in their business and so that's how it started. It's a very
boutique because it's not my top priority. So I limit myself to eight hours a
week
with any E3 clients or
projects. So I call it a side hustle but
it's that sort of devalue that it's still very important it's just not my
full-time job.
Rosanna Catalano
That's a great way of
looking at. Something that you are doing
when you have multiple spinning plates in which one is the priority. So I know
you have a very successful podcast called the Business and Leadership podcast. Tell our audience about your show.
Jared Graybeal
Yeah. So once again the podcast was birthed out of
a need just for the audience of this show. I don't think that I know it all I
kind of take it in stride and so when more people ask me for help and ask me
more questions then I'm like why I'd love to help people and give them the
answers that they're looking for. So the podcast came from people that a can't
afford to work with me as a consultant because it's not very realistic
especially for a lot of young people and B we would host it. We still do every
Wednesday we have a
leadership teaching in
my office and we sort of round-robin teach different concepts that are around leadership
it could be totally different things like how to take advantage of your
three-day vacation as a leader right checking out and all that fun stuff or it
could be
like how to implement
creativity in organizational leadership the topics could span. And so people
would DM me or like message me and say hey how can I get this teaching like can
I come to these and I'm like well that's weird. I don't know that I want
strangers coming to our Wednesday meetings like having to do some weird
introduction with the
staff and say hey this
person DM’d me you know. So I thought well what if we just
like what if I just came
out with a podcast and put whatever I'm teaching on
a podcast. Like if
people don't like it I guess that's okay. I mean I spent a little bit of money
to start it. It's been a little bit of time recording it, but for the people
that do want to hear it I want them to have it. But I don't want them to come
to our meetings so I started the podcast and then it sort of transformed into
the structure it is. That I put out one
teaching a month. That's under 20
minutes practical applicable and then I've walked out with a lot of great
interviews that wasn't the original intention but my connections have expanded
over the years and so I leverage those to bring on people that know more and
know different things than I do and that's been a lot of fun.
17:49 Rosanna Catalano
That's great well let's
take a commercial break right here and we'll come back and learn more.
Jared Graybeal
Sounds great
[Laughter]
17:55
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18:19 Rosanna Catalano
Welcome back. Well I do a lot of research on our guests
that come on to the show
and you are no exception. So I came across your Instagram and it
appears to
me that you spend a lot
of time at the gym and working out so tell us how you
have managed to balance
your professional life and all the responsibilities that you have going on while
still maintaining your physical fitness and health?
18:47 Jared Graybeal
Yeah it's like a three-part
answer for that. So in his book Seven
Habits of Highly Effective People, Stephen Covey talks about putting first
things first. So if you've read that book, this is a concept from that. But
it's basically in a step one you have to prioritize what's truly important in
your life and I think all of us would agree that money is not important. It's
the product of money that's important right so I love health and I think
everybody should I love to feel at my best so my number one priority is my own
health. So that will always be scheduled. Nothing will ever get in the way of me
consistently moving my body and eating healthy right. Like I always know if you
travel or if you have delays things are gonna get in the way for one or two
days but I'm always going to consistently find a way to move my body and to eat
healthy. But the practical way that I live a life of entrepreneurship and try
to be a good friend and a good mentor and a person who works out for two hours
every day is time management. And it seems basic but most people in my experience
are very bad at managing their time. The United States is technically time
impoverished which is where the large majority would say that
they quote-unquote don't
have enough time. So anytime you don't have enough
resources you're in a
you're impoverished of it and the reason for that is because we don't manage it
well. The one thing that has been consistent since the beginning of
so now that there's a
hundred and sixty-eight hours in a calendar week you can
make more money you can
get more friends but you can't get more time. So I look at
it very quantitatively
and I create a time budget so most people if you're responsible you have a
money you know financial budget you know how much you make a month you know how
much it's going out so then you know if you can buy some shoes or go on
vacation. The same thing applies to our time but we're not measuring it well
and so I know that there's 168 hours in my week I'm gonna work 45. I'm gonna do E3 for 8. I'm gonna sleep for 56.
I'm gonna read my Bible for 5. I'm going
to you know so I have it very allocated and in that is I think 14 hours of
moving my body. I usually strength training or something, but I like to swim,
run, ride my bike, and so it's a number one. It's a priority but number two I
put it in my time budget.
Rosanna Catalano
So do you also see that
being physically fit is a way for you to market your company?
Jared Graybeal
Sure. It was sort of a second handed you know. A
lot of people say you know you
must have to stay in
shape to run this business and my response is this business
wouldn't be around if I
wasn't in shape you know. I did a talk
on mental health
and nutrition right so
I'm very passionate about what happens to our body in our brain when we feed it
the right nutrients. And people can get the wrong perception of that saying
that you need to eat like me. Nobody
needs you most we don't need to eat like a body builder. I eat every three
hours, five times a day. That's not realistic for most people and that's not
what I preach and teach. I preach and
teach balance. I think people should nourish their body. They should get
adequate amount of calories to have healthy energy. They should get good sleep
by not eating crap before bed right. So there's a lot of practical stuff that I
teach that I live an extreme version of it. But again Superfit foods and who I
am they do coincide because everything in my life coincides with my values. And
I wouldn't be where I am if I didn't take as good care of my body and my brain
so it is in unison for sure.
22:20 Rosanna Catalano
So we can see that you're
pretty buff guy so we all want to know, were you
always like this or were
you scrawny growing up? Tell us.
22:27 Jared Graybeal
Super yeah. Super
scrawny growing up. So yeah. I was born premature and I was
small. I was the
smallest kid in middle school, the smallest kid in high school. I got in ninth grade I was 95 pounds I think
and I was 4’ 9”. I was smaller than almost every girl at high school you know
and then junior year I grew seven inches
which was very painful but very encouraging and so now I'm like five eight and
a half, five nine with shoes. I'm 185 now but I graduated high school at five
seven and 135. My passion for fitness
really kicked off midway through my senior year. I got in a lot of trouble. I used to be a
pretty heavy pothead and I got, I sold weed for a living back then and I got
caught. And so that really redirected my passions from something clearly that
wasn't going to take me where I needed to go and then I couldn't smoke anymore
so my buddy invited me to the gym and I literally haven't stopped going. I
loved it. I loved the way that made me feel and so by the time I was 21, I was
about 200 pounds so I hit the weights hard and now I stay around 185 because
it's a much healthier weight for me. But I, you know, I got into bodybuilding
and then I was powerlifting and all that fun stuff.
Rosanna Catalano
So what was your childhood
like I mean you talked about
high school.
23:58 Rosanna Catalano
Did you come from a close-knit
family? Did you travel a lot?
Where'd you grow up?
24:02 Jared Graybeal
I grew up in Lakeland
Florida. I would say close-knit family is probably a picture that I
wouldn't say is our
family. We were close but it wasn't a tradition - I was raised by my dad. My mom was sort of out of the picture from
maybe age 2 to age 12 so you know a lot of those developmental years just me,
my dad, and my older brother Josh. We
were very poor. My dad is somewhat of a
gypsy. He's great company. I love the guy to death but he's just not
your nine-to-five corporate guy, very non-committal. So we bounced from place to place, apartment to
apartment. We lived in hotels a lot all
throughout Lakeland. went to five different elementary schools - I think three
because I got kicked out and two because we moved. So I had a pretty tough childhood. I was
pretty angry and I was very small so I had to compensate for that so I was
pretty aggressive and you know we were raised in a low-income neighborhood so I
was an outlier. I was usually the only white kid in the whole neighborhood, you
know so, so kind of a tough, you know, tough upbringing. Middle
school, high school became a little more traditional as I gained like a more balanced
level of friends from the other side of the tracks, friends that are still on
my side of the track. People are playing
sports and you know, you kind of find your culture in your group so things sort
of normalized but I've always been very social so I've always been part of many
groups, many different people groups especially coming from, you know, the
ghetto really and so and I'm really big into, I like to learn right so I was in
all the like high level academics and middle school, high school. So that's kind of a narrative of my
upbringing if that answers your question.
Rosanna Catalano
Yeah, so I think you had
earlier said that you got involved in fitness around 18, 19. What are some of
the credentials and education that you got towards fitness?
Jared Graybeal
So yeah, I'm a NASM
National Academy of trainer I'm a NASM certified corrective
exercise specialist. I'm an alum certified behavioral change
specialist.
I'm a certified
nutrition specialist and NASM is one of the
highest accredited
personal training certifications that you can get in the
industry just short of
maybe getting an exercise physiology degree and I'm
currently, I have an
associates in business and I'm pursuing an undergrad
in marketing in
psychology right now. I've been taking one class with UNF
for the past five years,
so I'm a, I don't know, 11 year junior in college right now
and I'm sure I have some
other random certifications along the way from all my
experience and sales and
stuff like that.
Rosanna Catalano
That's incredible. I know a lot of people struggle with keeping
fit. What advice do you have for them? I
know you talked about time and priority, is there any other advice that you
have for them?
Jared Graybeal
Yeah, set low
expectations. What I mean by that is you
know what you're capable of and imagine you know most people when they get on a
fitness kick they say I'm gonna
throw all the bad food
out. I'm gonna eat healthy three times a
day every day from here on out and I'm going to the gym five days a week for an
hour and that's just unrealistic like that's hard for me sometimes in my life
so what if people said I'm going to cut back on fast food I'm going to eat more
whole foods and I'm going to go to the gym for
15 minutes a day 3 days
a week. If people said that, started
that, and did that
you'd see a radical
change over time. So we set these high
expectations and then
when we don't meet them,
we fall all the way to the bottom instead of finding a
happy medium right, so
if you just set the bar low which sounds really
counterintuitive to most
inspirational speakers and fitness coaches and stuff
but if you say I'm gonna
workout for 15 minutes a day anybody can do that for 15
minutes. What does that mean? If you go power walk, maybe do some
calisthenics, or
maybe go to the gym like
whatever it is, if you get moving and if you cut back on
your unhealthy eating
you're gonna save money, you're gonna have more time, you're
going to sleep better,
you're gonna feel better, and you're going to look better
and so over time maybe
now you've got 20 minutes, 25 minutes, 30 minutes, for the
gym and maybe now you
cut out fast through it all together because you took
those incremental steps
and you made a habit out of it. That's
really the key.
The short-term answer is
make it a habit but that is again, is a very big goal to
start small, low
expectations over time.
Rosanna Catalno
So I work with a lot of
clients that are paralyzed in making the next step in their career or their
business and you seem to keep moving forward in both so what do you do to keep
yourself motivated and inspired?
Jared Graybeal
Yeah sort of again like
a three-part answer. The first thing is
I recognize the importance of growth in my life. I say that because of the consultant, a
leader, a mentor, I'm blown away sometimes when people don't realize that we
are I think morally obligated to grow in this life. A lot
of people just coast and so when I talk about that though I thought I had no idea
that I should be aiming for a better job this time next year and I'm like yeah
we have to grow you know. So the first
thing is acknowledging the importance of growth. The second thing is setting goals. A lot of people won't set goals out of fear
of failure. Again, it's that expectation
thing and you just have to the reason why I accomplished anything that I do and
will accomplish anything that I will. It's
because it's most likely already set as a goal or it's something that will be
done as a catalyst of a goal that I've set.
So first thing, acknowledge the importance of growth. The second thing is set goals and the third
thing is have people that hold you accountable. I'm an extrovert so making friends is much
easier for me than most people. If
you're an introvert, find a couple other introverts with like-minded ambitions
and values and tell them, hey let's hit dinner.
I've got a group of guys that I get with once every quarter. We travel together for 3-4 days. We do goal setting. We review them, we do progress reports and we
talk every week and say hey how's that thing, how are you doing with saving
your money, how is your fitness goals, and so number one acknowledge the
importance of growth. Number two set
goals. Number three get accountability.
.Rosanna Catalano
That's a great, those
are great. So I noticed in your social media channels
your mention of faith and you've mentioned it here in the podcast today. What
role does faith play in your life?
30:49 Jared Graybeal
Faith is the foundation
of anything good in my life. I live like
I said my upbringing was a struggle and there are millions of people with a
tougher upbringing so I just sort of put that chip on my own shoulder because
of my expectations. Again going back to
that right? I expect the different
things from my life early on and I struggled a lot and I still do as a
Christian, but my struggle has a purpose now and so when I was mature enough to
accept that what I believe which is that Christ died on the cross for us and
that he was resurrected three days later, when I was mature enough to accept
that there was somebody else in control of my life, it was a lot easier to lay
it down and to live a life trying to fulfill somebody else's purpose for my
life. Now, do I know exactly why God
created me? No I don't. I've never spoken with him audibly but I know what sets
my soul on fire. I know what I really
really like and it's four things I love: it's Fitness, leadership, its growth.,
So how can I pursue those things in light of what the Bible says and so since
I've been doing that my life has looked radically different. First of all, you get in a lot less trouble
when you pursue Christ. Like even if you didn't even really believe, if you
just kind of did what the Bible says at least in the New Testament you're gonna
get in a lot less trouble. People are
probably going to like you more if you love God and love people right so the
principles in the Bible inevitably lead to some form of success when the Bible
does also say that we'll face persecution for our beliefs but that's a whole
different conversation. So my faith has
been a foundation for my success because I gave my life to Christ in January of
‘15. I felt comfortable enough to take
the leap of faith to leave my corporate job, try to open a gym, and that failed
and then I fell into the opportunity to start Superfit. I said I'm gonna build this company on
Christian principles. It's not a
Christian company but it's a company full of Christians and so without my foundation
in Christ I would still be living day to day for myself which no matter what
you believe, is a selfish way to live, is not a successful way to live, and so
for me it's everything.
Rosanna Catalano
How can our audience get
a hold of you and find Superfit foods?
Jared Graybeal
SuperFitfoods.com or you
can check us out on Instagram at Superfit_foods. You can find me at jaredgraybeal.com or Instagram
@JaredAxlGraybeal.
33:31 Rosanna Catalano
So we like to end our
podcast with a little bit of fun by asking everyone the same 7
questions. So what would
people be surprised to know about you?
33:44 Jared Graybeal
People would probably be
surprised to know that most Friday and Saturday nights I am drinking wine and
reading a book.
Rosanna Catalano
When you have guests in town, where is your favorite place to take them?
Jared Graybeal
Well, I live 50 feet from the beach so the
beach, but more practice a place called Southern Grounds which is a coffee shop
half a mile from me and they sell wine and all day and they sell coffee all day. So during the day I'm drinking coffee there
and at night I'm drinking wine there with my book so and they let my dog come
inside. So anytime people come to town we're going to get something there.
34:28 Rosanna Catalano
What's your dog's name?
34:28 Jared Graybeal
Callie. Princess Callie
34:32 Rosanna Catalano
What is the name of a
book you recently read that you could not put down or a show that you've enjoyed
bing watching?
34:42 Jared Graybeal
Ah I read a lot of great
books. Thankfully I'm reading one now
that I can't put down called 10% Happier, but one that I loved and it says this
is not for everybody but it's called You Must be Joking Mr. Feinman and it's a
self written biography of Dr. Richard Feinman who is a Nobel Prize winner, a
globally renowned physicist, and he just lived a really interesting life and I
think it sort of can encourage you if you're a weirdo who spends his time
drinking wine or reading books that like you're gonna still have a lot of fun .
35:21 Rosanna Catalano
Among your close family
and friends what are you best known for?
35:26 Jared Graybeal
Time management.
35:30 Rosanna Catalano
If you have a nickname,
who gave it to you?
35:32 Jared Graybeal
Hmm. I had a lot of
nicknames growing up, some that I don't like that much but one of the ones that
I did like I was a skateboarder when I was really young during that, you know, edgy,
smoking, weed season in my life and I was really good so I got to travel with a
lot of people and once people found out my middle name is Axel from Axl Rose,
you know, Guns and Roses. They call me Baby Axel and that caught on and
the girls liked that one so I liked that one when I was younger.
36:03 Rosanna Catalano
If you knew you could not
fail, what would you attempt?
36:09 Jared Graybeal
To solve world hunger.
Rosanna Catalano
What are the top three
things you love about living in Florida?
Jared Graybeal
It's one, I guess that
was the weather. Another I guess is probably
better way Fitness fitness is a big thing in Florida probably because of our
weather and the food.
Rosanna Catalano
It's been an absolute
pleasure Jared speaking with you today. Thank you for appearing on our show.
Jared Graybeal
Thanks for having me.
Rosanna Catalano
Be sure to subscribe to
our podcast channel on YouTube and all of your favorite podcast listening
platforms. Follow us on Facebook
Instagram or Twitter. Visit our website
to see some extras on Jared and get his contact information. Our live stream director for this episode and
the audio editor for this podcast episode is Joy Tootle with
Rocketship Consultants. If you are interested in starting a live
stream or podcast contact joy at joy@rocketshipconsultants.com.
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